Born and raised in São Paulo, Brazil, and a gifted storyteller, I am passionate about the cultural aspects that influence our relationships. My mission is to build bridges that connect people to their goals, so bridging cultural gaps is one of my strengths.
After graduating in Advertising, I lived in Miami for four years, where I had the chance to work in genuinely multicultural markets and learn to speak Spanish and cook. I also fell in love with Ballroom Dancing and ended up competing (and even collecting some gold medals!) in 11 categories.
In my 30 years working in Digital, CRM, and Advertising, I led teams and transformed brands and their relationships with consumers in agencies, advertisers, and publishers such as Ogilvy, JWT, Editorial Televisa, Rapp Collins, Vésper/Bell Canada, and for eight years at Google, in NY and Brazil. I have also worked as a consultant, managing relationships with leading brands from end to end. I came to live in the US for the second time as a Speaker (Evangelist, as they call it) and Global Executive at Google. In that role, I facilitated hundreds of conversations between brands and consumers in the digital space.
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Rodolfo Sanches Photo
This reflects my passion for learning about human behavior, defying standards, and looking to create better and stronger cultures.
I am constantly studying. Hyper Island's Design Thinking and Innovation course and Psychology at Harvard, where I am pursuing a Master's degree, are some of my favorites.​​
I'm an illustrator, contribute to websites, I've been a blogger with
a published book, am a podcaster, I've had my own column in
a magazine, owned a floral decor and bridal bouquet business, and carry some fun stories about approaching celebrities and engaging them in conversations. I was the only woman presenter of Manhattan Connection, a beloved TV News show in Brazil,
and co-hosted my own show, Contexto.
​​I train and prepare people worldwide to invest in their aspirations, achieve leadership positions, and improve their stories and how they present them.
I provoke and facilitate conversations about AI, Innovation, and Performance, proposing new chapters to brand stories and bringing a broader view and a global approach to companies' speeches.
Today I live in a beautiful house in Rockaway, NJ, with my husband, CJ, and our two happy rescue dogs: Ringo Starr and Bella Bowie.